The CCP isn't a hi-fashion set up like louis vuitton which sells 'image' by ad or parading flashy models in fashion shows wearing its product trying to impart an impression that one(a young woman) would be as classy as the models if she buys its product.

(A yankie political parallel:certain activists call themselves progressive as if it's some kind of salvation

https://www.counterpunch.org/2013/03/15/the-progressive-movement-is-a-pr-front-for-rich-democrats/ )